File this one in the must-have category: The MAD Fold-In Collection: 1964-2010
Here’s Amazon’s description.
Al Jaffee’s ‘Fold-Ins’, which have graced the back page of “MAD Magazine” since 1964, have become an icon of American humour, issue after issue, year after year, each fold-in requires the reader to simply fold tab A to tab B to reveal the hidden gag- a simple idea that masks both the undeniable artistic ingenuity and comic-timing at play in Jaffee’s work. ‘The MAD Fold-In Box’ places Jaffee in his rightful place as the reigning clown prince of comic art.
Via Tom Richmond
I think anything by Al Jaffee is a must-have, but does this book require folding every page? If so, it may be the first nicely printed $80 book of art that you have to mutilate.
Yeah, my thought exactly… print a picture of the folded-in version next to each page so you could see what the gag is without completely destroying your MAD Fold-In Box! It might help to run a commentary explaining some of the topical pieces. His fold-ins were usually based on something that was recently in the news.
It just doesn’t get any better, mutilation or not!.. =)