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Oh Brother! comes to an end
Jay Stephens and Bob Weber, Jr are ending Oh Brother! due to lack subscribing papers just after one year in syndication. The strip was launched June of 2010 by King Features.
In an email to me, Bob writes:
The Oh, Brother! syndication has ended. The comic failed to gain enough of a foothold. Obviously It didn’t help to launch in this economy and at a time when many newspapers are cutting comics, and are certainly not eager to add new comics that are perceived to be for kids, a demographic that papers have largely given up on. The great news is that there will be a life for Oh, Brother! beyond newspapers. I can’t be specific at this time, but I’ll be in touch.
The point about having a feature that appeals to kids in today’s market was also cited by Jay in an email to the Guelph Mercury.
“The fact that it had a kid-friendly appeal worked against our chances,” Stephens said in the message. “Editors routinely dismissed us with comments like: ‘Kids don’t buy newspapers.’”